Why Should You Attend:

If your company exports or sells its product or services in foreign markets, the risk of loss from intellectual property theft is far greater. Unlike the United States, some foreign nations do not have laws to protect intellectual property. Some countries have laws that make it easy to capture your intellectual property. Other nations feel the counterfeit market is essential to its local economy and therefore, do not always cooperate with law enforcement. The software, entertainment, consumer electronics, apparel, and pharmaceutical industries are particularly vulnerable. IP theft costs more than loss in sales.

This webinar will help attendees understand the related risks in protecting intellectual property overseas and how to overcome them with efficient strategies.

Areas Covered in the Webinar:

• Why is the loss of intellectual property a greater risk abroad?
• How some countries have laws that make it easier to capture your intellectual property
• What type of intellectual property has the greatest risk of loss in foreign markets?
• How the internet, MP3s, smart phones and writable compact disks make high quality duplication fast, cheap, and anonymous
• What steps can be taken to lessen the risk of loss?
• Why the protection of intellectual property should be a vital part of your foreign market entry strategy

Who Will Benefit:

• Exporters
• IP Managers
• Trade Compliance Officers
• Legal Counsel
• Software Managers
• Entertainment Managers
• Apparel Managers
• Pharmaceutical Managers
• Chambers of Commerce
• Small Business Development Centers